| Driven by an explosion of online products
and changing customer buying preferences, Sales 2.0 is the
marriage of innovative sales practices and Web 2.0 and other
advanced technologies. Sales 2.0 explores the emerging Sales
2.0 phenomenon, how it is characterized, why it is imperative
for a company’s long-term success, and how anyone
can get started with this new approach to generating revenue.
The book shows readers how to redeploy their sales teams
for greater bottom-line results, and reveals all the differences
between Sales 2.0 and traditional selling. Through real
world case studies, readers will learn how industry leaders
achieved phenomenal results and competitive advantage. Applicable
to sales teams in any industry, Sales 2.0 presents the future
of sales today.
978-0-470-37375-0 • Hardcover • 240 pages
Sales 2.0 Improve Business Results Using Innovative
Sales Practices and Technology will be in print and
available for shipping December 15, 2008.
You may pre-order a discounted copy:
Click Here
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